FOPE was one of the first international jewellery companies to invest in advertising as early as the 1990s.
All our campaigns emphasize the classic yet innovative spirit of the brand, capturing attention with powerful images: the result are ad campaigns that are ironic, elegantly provocative and stunning in their use of colours and materials.
In 2008 the Arte² project began, with FOPE jewellery photographed together with works of art by world-class Italian artists such as Franca Ghitti, Bruno Chersicla and Gaetano Pesce: art meeting art.
Early this year debuted the new press campaign that opens a new chapter for Arte², reintroducing the modelled article and putting the artist behind the lens. The star is Franco Pagetti, photographer for Time and American Vogue.